What Happened at Accelerate 2024: The Largest Sales Performance Management Conference

Another year, and another successful Accelerate in the books! There was one goal in mind this year: to help attendees drive resilient growth.
Director, Content Marketing

Build Resilient, Profitable Growth with Strategic Incentive Compensation and Sales Performance Management

Unlock The Full Potential of Your Salesforce In today's dynamic business environment, achieving resilient and profitable growth is a paramount objective for organizations worldwide. This blog delves into the critical role of incentive compensation and sales performance management in driving revenue growth, enhancing resilience, and maximizing profitability. The ability to adapt and thrive amidst uncertainty is crucial for long-term success. Organizations must navigate through various challenges while staying focused on their growth objectives. Strategic incentive compensation and sales performance management play a pivotal role in this journey by aligning employee efforts with business goals, fostering a culture of accountability, and optimizing performance.
Head of Incentives, Product Marketing

Rethinking the Sales Performance Management Market: Connecting, Adapting, and Continuous Change

In the past two decades, Sales Performance Management technology has undergone a remarkable transformation – from calculator to dot connector. We were fortunate to host a seasoned sales vet who has actively participated in it all – Varicent’s very own Product Marketing leader James Mulligan. Continuous Sales Planning Our conversation with was chock full of insightful gems, with a focus on the rise of continuous sales planning, the power of predictive analytics and scenario modelling, and how you can take your sales performance management to the next level. In this blog, I’ll recap some of the insights shared in the episode, including: Sales Performance Management Tools Over the Past 20 Years Sales Performance Management Transformation: Case Study What’s Next? Predictive Analytics and Connected Go-to-Market Planning Sales Performance Management Technology Unlocks Collaboration Connected Sales Data Enhances Decision-Making How-to Effectively Manage Change Artificial Intelligence in Sales Performance Management Missed the What I Wish I Knew LinkedIn Live event? You can listen to the full episode on Spotify or Apple Podcasts. And follow us on LinkedIn, to stay in the know about upcoming What I WIsh I Knew live episodes.
Product Marketing Manager

Meet Our Contributors

Martin Fleming-2

Martin Fleming


Accredited economist, technology strategist, and author with expertise in creating ground-breaking global strategies.


Scott Barton

Curtis Schroeder


Experienced sales and marketing strategist with 15 years of experience.


Jacklyn Lane

Jacklyn Lane


Experienced marketing specialist with proven analytical approaches to bringing SaaS products and solutions to market.


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