Varicent named
a Leader by Gartner®

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2026 Gartner® Magic Quadrant™  for Sales Performance Management   

Varicent ranked 1st in all evaluated Use Cases in the 2026 Gartner® Critical Capabilities for Sales Performance Management

Varicent named 
a Leader by Forrester

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The Forrester Wave™: Sales Performance Management Solutions for Incentive Compensation, Q1 2025.

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Answers Sellers Trust, Without the Wait

Most AI tools sit on top of your data. They see raw numbers, not the rules and logic that drive a sales plan. Research Assistant is built into the core of Varicent, so it understands the plan end to end. When sellers ask questions, Research Assistant provides comprehensive answers that stay thorough and trustworthy.

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A Clear Path to Earnings

Disputes don’t just eat up admin time. They stall sellers and reduce morale. Research Assistant clears questions quickly, so every seller knows exactly where they stand and how their effort translates to earnings.

Admins Deliver Outcomes, Not Busywork. Even at Scale.

Make your admins better, not obsolete. Research Assistant gathers key context, checks the plan, and drafts responses automatically. Even as disputes multiply across a large sales team, admins stay ahead of the volume and focus on designing revenue plans that drive the business.

A Single Platform to Model, Pay, and Perform

Research Assistant isn’t bolted on top of your data. It’s built into Varicent, drawing on quotas, credits, payout rules, and the calculation logic behind them. That foundation means every inquiry is researched against the real plan, not just a spreadsheet snapshot.

Resolving a dispute shouldn’t take a chain of tickets and follow-ups. Research Assistant reviews the inquiry in context, assembles the plan details, and drafts a clear response. Admins refine and send. Sellers get closure in a fraction of the time.

Research Assistant does the repetitive work, assembling context, troubleshooting plan data and logic, and drafting the response, while admins bring the expertise to review and refine. Together, they deliver answers faster and with more consistency than either could alone.

Disputes too often pit sellers and admins against each other. Research Assistant changes that by giving both sides fast, trustworthy answers. Sellers and comp teams can finally work together to drive the business forward.

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“Using Varicent has allowed us to spend less time focusing on calculations and more time focusing on results.”

Anna Duckmann

AVP, Distribution Enablement Field Operations

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“The immediate impact was just more visibility, transparency into their numbers so they could actually see during the month how am I doing against my quota.”

Matthew Flotard

VP, Global Finance & Head of Strategic Sales

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“We've never had availability to robust data on how our plans were working or how much we're paying on every deal. Now Varicent provides us that level of data.”

Matthew Flotard

VP, Global Finance & Head of Strategic Sales

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“Whether it’s adapting plans midyear, integrating with our own workflows, or getting hands on support, the experience has been outstanding. It’s built for the complexity of modern compensation teams.”

Rick Butler

Vice President, Global Sales Compensation

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“By consolidating fragmented compensation and planning systems into a unified platform, Shaw Industries strengthened alignment between sales goals and corporate strategy, empowered repeatable accuracy, and boosted trust across the sales organization.”

Melissa Crawley

Director of Sales Compensation

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“I’ve worked with many platforms, but what stood out about Varicent was the flexibility, the service, and the ability to evolve with our needs.”

Rick Butler

Vice President, Global Sales Compensation

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The Varicent Platform

Seller Insights alone can move revenue. But real impact comes when every part of the sales performance ecosystem works together.

Varicent unites sales planning software, incentive compensation management software, seller insights, and data management in a single, connected, AI-native platform. Our complete sales performance management platform bridges functions and keeps relevant data flowing seamlessly. It’s true GTM orchestration, at any scale.

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