Key Lessons from the 2025 Forrester B2B Summit
A few weeks ago, I attended the Forrester B2B Summit North America in Phoenix, and I walked away armed with transformative insights about how B2B...
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Alejandro is the Senior Director of Product Marketing and is results-driven marketing leader with a proven track record of driving growth in global B2B SaaS companies surpassing $1B ARR. Specializing in product marketing, go-to-market strategy, and sales enablement, Alejandro has successfully expanded total addressable markets, improved customer acquisition, and increased ARR by 2.2x YoY. His expertise lies at the intersection of brand, demand, and product marketing—translating insights into strategies that accelerate revenue. His experience as a cross-functional leader has influenced the growth trajectory at some of the world's largest organizations