Manage sales performance effectively and drive growth
Varicent is an industry-leading sales performance management solution that helps businesses of all sizes create smarter plans, identify efficiencies across leaky pipelines and pay sellers accurately and on time.
Sales Performance Management
What is SPM?
Sales Performance Management (SPM) provides organizations with the capabilities they need to inform, plan, optimize and reward seller performance - both internally and externally. This helps to motivate sales behaviors, drive revenue quality and sustain business growth.
How can Varicent help?
Varicent provides a single, integrated platform to manage the end-to-end processes of all aspects of sales performance. Our full suite of SPM solutions enables you to plan territories and quotas effectively, improve revenue operations to capture missed pipeline opportunities, and leverage the fastest and most flexible way to pay sellers accurately and on time.
“We now have a platform that allows us to focus on plan design and optimization, rather than number-crunching and corrections. We’re continually re-calibrating our plans to help our associates focus on serving our guests and driving top-line sales.”
Vice President Human Resources,
Destination XL Group, Inc
“The Varicent solution frees us up to think about innovative ways to motivate our sales to the next level of performance.”
Sales Compensation Director, Colt Technology Services
“Varicent Sales Performance Management will help us transform our approach to compensation.”
Director of IT, Siemens Healthineers
“Our reps love being able to view their figures in real time.”
Sales Compensation Manager, United Rentals
Our feature-rich, flexible and scalable application enables you to pivot from processing incentive compensation to true Sales Performance Management.
Sales entity definition
- Roles with hierarchies
- Territory management
- Quota management
- Plan assignments
- Plan distribution
- Plan acknowledgement Quota letter
- Quota acceptance
- Pay approval
- Overrides Inquiries/disputes
- Territory planning
- Quota planning
- Incentive structures
- Data from HR, sales and other sources
Incentive plan management
- Incentive plan components
Pay data integration
- To GL/AP/AR Payroll
- Pay results
- Base incentives
- Speed components
- True up/down chargebacks
- Fraud analytics
and eligibility management
- Sales events
- Allocation and eligibility rules
- Regulatory validations
Post pay management
- Inquiry tracking Adjustments
- Adjustment approvals
Dashboards and reporting
A suite of SPM solutions to help you Plan, Operate and Pay.
Incentive Compensation Management (ICM)
Recognized as a Leader in the Gartner Magic Quadrant for Sales Performance Management seven times in a row, Varicent is the market leading SPM technology to automate all business aspects of Incentive Compensation, along with flexible data structures, configurable workflows, self-service reporting by sales teams and advanced analytics using augmented intelligence through Symon.AI.
Optimize incentives administration of simple sales commissions/bonuses and global, multifaceted incentive structures (draws, guarantees, ramps, SPIFFs) in a timely manner, with greater accuracy for internal and partner sellers alike. Gain visibility into seller performance, to effectively drive performance and align behaviour to organizational strategy.
Territory and Quota Management (TQM)
Our TQM solution provides the ability to manage the critical and often complex processes of Territory Planning and Quota Management in a simpler and visual manner. Territories can be defined beyond just geography, to include various configurable and cascading Territory Types, such as named accounts, industries and geographies.
Equipped with an advanced workflow, Executives, Finance and Sales alike can interactively collaborate through the various stages of planning. Various planning stakeholders can also submit and review their respective planning components for even greater collaboration.
Leveraging the power of Symon.AI’s augmented intelligence platform, TQM enables you to visually balance territories and assess the probably of quota attainment.
Lead to Revenue
Is your organization suffering from a leaky funnel? Varicent’s Lead to Revenue solution enables organizations to uncover missed opportunities from your funnel to improve pipeline health across Sales and Marketing.
Our Lead to Revenue solution helps to improve lead response time, ensure continuity of account ownership, maximize opportunity engagement and identify coaching moments all through your native Salesforce interface.
Get full visibility into the entire pipeline progression at each stage to conversion so you can easily spot trends, diagnose points of friction and identify where you’re losing deals - and why - for optimal pipeline management.
Augmented Intelligence (AI)
Our augmented intelligence platform, Symon.AI, enables you to find meaningful patterns in complex and sophisticated sales systems so that you can turn data into evidence in the pursuit of unlocking untapped potential of your go-to-market.
By leveraging Symon.AI, you to save time by easily connecting, cleansing and joining data to automate data tasks without the need for code. Utilize out-of-the-box apps to deliver quick, understandable answers to everyday sales performance questions so you can improve your go-to-market strategy. Use data science to create more accurate forecasts, find outliers and predict outcomes to impact sales performance and growth.
We understand your business has unique needs.
Let one of our SPM experts show you how Varicent’s power and flexibility can have a significant impact on sales performance management at your organization. Schedule a one-on-one consultation with us and see Varicent in action through a complimentary demo.
Want to learn more? We recommend taking a look at some more resources.
Forrester Study: The Total Economic Impact of Varicent Sales Performance Management
Created by Forrester Research, this study outlines a framework to evaluate the potential financial impact of our SPM solution to your organization.
Calculate Your Potential ROI from Using Varicent
Let us help you calculate the ROI you could achieve by using Varicent. Get a fully customized report, created with your unique business in mind.
Gartner Magic Quadrant for Sales Performance Management
Varicent is named leader in the Gartner Magic Quadrant for SPM seven times in a row! We believe the report can help you make a decision to choose or upgrade with Varicent.