Tara Sestanovich
Tara is the Campaign Marketing Specialist at Varicent. A detail-oriented marketing strategist, Tara has years of experience working with high-growth organizations in both marketing and sales functions helping to fine-tune creative tactics to effecitvely launch core solutions to market.
Tara holds a Bachelor of Arts in Communication and Media Management from SUNY New Paltz University.
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Sales Performance Holiday Gift Guide 2024
This holiday season, celebrate the pros who keep your revenue performance engine running—even when misaligned plans and inefficiencies threaten to...
Compensation Plan Tips: 10 Ways to Boost Sales Performance
Wouldn’t it be great to create a sales compensation program that you could set up once, let it run, and then tweak it a bit for next year, and then...
Varicent's Holiday Gift Guide
It’s the most wonderful time of the year, meaning there is no time for inefficiencies. To celebrate the holiday season, Varicent has curated the best...
3 Cost-Effective Ways to Improve Sales Comp Plans Heading into a Recession
Increased inflation, war, and political changes are all increasing the probability of a recession in 2023. This, paired with layoffs and high...
Ultimate Guide to Sales Compensation
We’ve worked with experts in neuroscience and behavioral psychology, pored over academic research studies and reviewed the aggregate data on our...
How Meditation Boosts Sales Performance
There’s a huge body of research that shows that meditation boosts performance in almost all areas. From Division 1 Athletes to ...
Sales Feedback: Gratitude vs. Praise
The science of gratitude is surprisingly new. Over the last decade, gratitude has been shown to increase, productivity, creativity,...
Building the Right Sales Habits
The New Year year is right around the corner, and many of us will set goals and make resolutions to build the habits to achieve those...


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