Jacklyn Lane
Jacklyn Lane is a Product Marketing Manager at Varicent. With 10 years of experience working with large enterprises, Jacklyn is continually collaborating with internal experts and industry thought leaders to drive the best go-to-market experience for Varicent's Incentive Compensation Management offerings.
Jacklyn holds a Bachelor of Business Administration from the Memorial University of Newfoundland, and a Master of Business Administration from the Dalhousie University.
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How Your Buyer’s Journey Unlocks Sustainable Revenue
On this episode of What I Wish I Knew, I sat down with Sam Cockerill, Chief Commercial Officer at Sama, to discuss the global pivot from ‘growth at...
Sales Plan Success: How to Spot Trouble Early and Motivate Your Team
In the latest episode of What I Wish I Knew, I sat down with Sacha Bakht to discuss how to manage your sales plan throughout the year while...
Slack Integrations: How to Maximize Sales Productivity
Did you know, on average, 66% of salespeople report feeling overwhelmed by too many tech tools? Furthermore, research suggests only 28% of all sales...
How to Tackle Market Volatility with Sales Compensation, Sales Data Analysis, Sales Training and AI
In this edition of What I Wish I Knew, I was joined by Bruce Jackson, an industry expert from Blue Horizons Group. He shared his perspective from...
Unleashing the Power of Sales Compensation and Sales Operations for Effective Go-to-Market Strategies
In today's dynamic business landscape, where competition is fierce and markets change constantly, a well-crafted sales compensation strategy can be...
11 Factors Creating Market Volatility and the Impact on Sales Forecasting
In this ever-changing market, volatility is reality and its influence is far-reaching. From economic fluctuations, to ever-evolving organizational...
Sales Data Analysis: 7 Ways to Motivate Sellers
You’ve been watching your sales team work hard and now, it’s that time of year again – the halfway point in your fiscal year to unlock your business...
Your Sales Compensation Strategy is Key in Battling Revenue Volatility
You’ve likely seen it in the news, scrolling online, or even heard about it in company meetings. We’re in a state of market volatility and it is...
What I Wish I Knew: Minimizing Revenue Volatility
In our latest LinkedIn Live Event, we invited cross-functional leader Ryan D’Souza for a lively discussion on how to identify, understand the source...


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