How Scenario Modeling Impacts Sales Forecasting
If you run revenue operations (RevOps) in an enterprise environment, you've probably seen this pattern: the forecast can look "right" for weeks, then...
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Tom Bennett brings 13 years of experience in product marketing and go-to-market strategy across the SaaS industry, with a focus on helping sales teams bring new products to market and deliver measurable outcomes for customers. As Product Marketing Director at Varicent, he leads messaging and positioning for the company's AI-native platform, working closely with product management to identify growth opportunities and translate complex technology into clear value for revenue leaders.
Before joining Varicent, Tom led product marketing at Akeneo and Salsify, and spent seven years at Bullhorn building go-to-market strategy for its core recruiting platform.