Varicent Unveils Major Enhancements for Its Industry-Leading ICM Solution

Updates include new data connectors, a new report viewer, and a refreshed Presenter Adaptive


December 8, 2021 (Toronto, ON) – Varicent, a leader in Sales Performance Management (SPM) software, is proud to share the latest enhancements for its industry-leading Incentive Compensation Management (ICM) solution. Developed by leveraging customer feedback and industry trends, this award-winning SPM solution has evolved since its inception to better streamline sales compensation and planning.

“We consulted with many clients to determine what they need most in a sales performance management solution that they aren’t getting today. These enhancements reflect the momentum of which both Varicent and our incentive compensation management (ICM) solutions are growing.” said Marc Altshuller, President and CEO, Varicent. “Our team is excited to share these latest updates with the world. The new features are sure to simplify how customers use Varicent ICM and streamline their sales compensation processes.”  

Administrators using Varicent ICM now have a centralized management studio for accessing data with the new Data Module function. All compensation and sales data can be found in one place, reducing the number of unnecessary procedures and errors. Varicent’s Data Module has seven new integrations that make connecting to data sources easier than ever before. These data connector sources include Amazon Aurora, Snowflake, Hubspot, Oracle, Shopify, Google Sheets and MySQL. 

One of the most popular client-voted enhancements included in Varicent’s update is the new Report Viewer. Users can use the Report Viewer to examine any employee’s reports right from the home screen. This updated function allows previews when creating reports and ease of use when investigating employee inquiries. 

Varicent has updated the look of its Admin settings pages Presenter Adaptive feature and Activity Module to improve user experience. Varicent ICM now can run multiple Composer components and have tweaked workflows to allow for more efficient processes. 

Varicent ICM is a sales performance management solution that removes friction from the compensation process, accelerates the ability to make plan changes and adopt new sales strategies and enables new insights to outdo previous performance. The ICM solution has proven to reduce time spent on incentive calculation by 65 per cent and improve payment accuracy by 90 per cent. 

To learn more about Varicent’s ICM solution, please visit


About Varicent

Varicent is the leading provider of innovative Sales Performance Management software focused on helping organizations Plan, Operate and Pay to drive sales performance and growth. With a full suite of solutions to assist in smarter territory and quota planning, efficient lead-to-revenue operations, and the fastest and most flexible way to pay sellers accurately and on-time, Varicent is the trusted SPM solution for customers worldwide. Varicent combines powerful SPM technology with its augmented intelligence-powered platform to enable customers to quickly and easily see and address sales trends, problem areas, and opportunities by predicting outcomes and prescribing actions to optimize revenue. To learn more about Varicent, visit?

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