Varicent Named a Leader in The Forrester Wave™: Sales Performance Management Solutions for Incentive Compensation, Q1 2025

Managing incentive compensation is always a challenge. Especially at scale. Companies looking to replace outdated systems with a scalable, adaptable incentive platform can see why Varicent was named a Leader.

The Forrester Wave™ is a trusted guide for buyers evaluating technology solutions. Access the report to see why "Varicent’s vision of establishing its solution as the backbone of sales performance for customers is backed by a track record of innovation along with a roadmap that has proven it can deliver on its promises. Varicent is unique in the category, with a long track record in SPM/ICM and a sense of urgency to innovate that matches the level of a startup."

This Report Includes

Insights to evaluate vendors within the bigger picture of market trends, changing go-to-market strategies, and new growth challenges.
Expert analysis of top vendors to help compare the most significant technology providers and find the best fit for your business.
Findings from real customers and users based on interviews and surveys with vendor-provided references.
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A Leader Among Top Vendors In The Market

Our AI investment helps design smarter incentives, reduce admin work, and drive revenue. The Forrester report states that Varicent is "… the only solution evaluated with an in-depth set of AI capabilities."

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Bringing Out The Best in Sales Organizations

Empower sales teams and revenue leaders with the capabilities they need to drive revenue – the capabilities we strive to offer. The report states, "Varicent is a strong fit for sales teams looking to leverage advanced SPM-ICM capabilities to bring out the best in their sales organization."

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Advancing The Sales Performance Management Landscape

Varicent received the highest possible scores in the vision, innovation, and roadmap criteria. One reference customer even said it, "changed my life". If you're still relying on legacy vendors who aren't innovating, or new entrants who lack the depth, it’s time to rethink how a top solution can transform your strategy.

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Who Needs This Report?

SalesAndRev

Sales and Revenue Leaders

Cut through the noise, compare top vendors, and find a solution that aligns sales, compensation, and planning teams to fuel predictable, scalable growth.

SalesComp

Sales Compensation Professionals

Access real user insights and expert analysis to find a tool that keeps up with evolving comp plans, aligns incentives, and drives performance.

RevOps

RevOps Experts

Evaluate vendors in the context of shifting go-to-market strategies and growth challenges, ensuring you invest in a platform that scales with the business.

Learn why Forrester named Varicent a leader.

Access The Forrester Wave™: Sales Performance Management Solutions for Incentive Compensation, Q1 2025.

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Forrester does not endorse any company, product, brand, or service included in its research publications and does not advise any person to select the products or services of any company or brand based on the ratings included in such publications. Information is based on the best available resources. Opinions reflect judgment at the time and are subject to change. For more information, read about Forrester’s objectivity here.

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