When the number slips, leaders tend to push on pipeline, activity, forecasts, and sellers.
New research from more than 1,000 senior revenue leaders suggests they’re probably ignoring a far stronger predictor.
75% of revenue leaders say this single factor shapes nearly everything sellers do all year, including where they focus, how well they sell, and whether their work is directed towards business goals.
Even after accounting for seller experience, number of sellers, company size, industry, stage, and more, the data still showed that getting this part right is what best predicts team success.
What do the teams that win do that other teams don't?
Join Deloitte Digital’s Abe Awasthi and Varicent’s Curtis Schroeder on September 16 at 12 P.M. ET as they unpack the new 2026 Market Spotlight findings to find out.
Meet Your Speakers:
You'll Learn:
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What the teams beating target 58% more often are doing: Find out what they get right before the year even starts, and what you can change now to give your own team a better shot at the number.
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When pushing sellers harder won’t fix the number: Learn how to trace weak performance back to planning decisions behind it and identify what needs to change.
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Why 96% of companies can’t tell what worked: Only 4% can tell which decisions actually helped them hit target. Find out how to stop carrying last year’s mistakes into next year’s number.
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Where AI can give you a 46% better shot at exceeding target: See where teams are using AI to test, compare, and rethink, and why those teams are 46% more likely to exceed target.
Next year's number is already being shaped. See what high-performing teams get right, and what to change in your own plan now.
Register today!