Follow the leaders:
Choose Varicent for SPM

Varicent's Sales Planning is the best-in-class enterprise-grade solution, purpose-built for sales and revenue leaders. Our customers leverage the solution to design, amplify, and optimize sales go-to-market strategies, creating a more connected path to revenue. As a leader in the sales performance management market, Varicent continues to innovate and invest in new ways to be a trusted, valuable partner to our customers.

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Top Reasons Why Customers
Choose Varicent for Sales Planning over Anaplan SPM

  • Varicent
  • Purpose-built Sales Performance Management solutions, including Sales Planning, Incentives, Seller Insights, ELT, and AI - designed specifically for enterprise customers.
  • Pre-built data preparation, integrations, and connectors that accelerate data aggregation and transformation processes.
  • User experience designed for self-sufficiency and user-driven maintenance and updates.
  • Speed to value and predictable cost model.
  • Sophisticated workflows, advanced analytics, and visualization tools all purpose-built for SPM processes.
  • Scalable, flexible platform handles highly variable data, subjective metrics, ad-hoc adjustments, and multi-tiered hierarchies and plans. 
  • Extensive SPM expertise and consistent R&D investments fuel ongoing product innovation.
  • Anaplan
  • Modeling platform built for managing data for financial planning and analysis.
  • Data integrations are costly, require extensive builds, and are difficult to maintain. 
  • Heavy reliance on costly consultants and “master Anaplanners” for model changes and technical support.
  • Costly and complex to implement and steep ongoing maintenance costs; model rebuilds often needed for plan changes.
  • Requires significant setup, configuration, and multiple disconnected models to manage SPM processes; minimal workflow capabilities. 
  • Static models that are very difficult to adjust and not designed for sales data sets. 
  • Low prioritization of SPM investments; greater reliance on partners for expertise and SPM development.

Varicent vs. Anaplan on G2

  Varicent Anaplan
Monitoring Sales Behaviour  8.90 6.90
Ease of Administration  8.60 8.20
Personalizing for Users  9.00 8.10
Product Innovation 9.20 9.10
Quality of Support 8.90 8.20
Good Business Partner 9.10 8.60

What Customers Say About Varicent vs. Anaplan

Within a few weeks, we were able to stand up Varicent Sales Planning and have over 100 managers working in the solution.

Enterprise Consumer Packaged Goods Company

It's not agile enough and it's very hard to get the data out, to cascade or link the data out of Anaplan.

Enterprise Technology Company

 As far as we're concerned, Anaplan is a toolbox. I have to build everything from scratch.

Enterprise Technology Company

In [Anaplan], information is not where you need it...accounts are in one place, sales reps in another place, orders in one dashboard, revenue in another.

Enterprise Technology Company

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