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Varicent Software Partners With OpenSymmetry to Help Clients Increase Sales Effectiveness
Partnership Guides Customers to Increased Sales and Profit
(Toronto, ON) – Varicent Software, an innovator and provider of the only comprehensive application for sales performance management (SPM), today announced a strategic partnership with OpenSymmetry, the largest independent consultancy specializing in sales performance management.
Sales performance management, or SPM, allows companies to:
- Significantly reduce manual labor and costs incurred when managing sales and incentive compensation (such as MBOs, KSOs, etc.) with spreadsheets and home-grown applications;
- Efficiently and effectively roll out new incentive compensation plans; and
- Use incentive compensation plans to drive specific employee behavior that maps back to corporate objectives.
"Sales performance management is a rapidly growing market, but there are few consulting firms with a single focus on and specialization in SPM," said Mark Girvan, vice president of business development, Varicent. "OpenSymmetry's unparalleled expertise will help organizations transform the sales function into highly effective, high performing teams."
OpenSymmetry, which was recently named by Moss Creek Capital LLC as the largest independent consultancy specializing in sales performance management, aids companies in analyzing and defining sales compensation plans, creating RFPs and evaluating best-of-breed solutions for SPM, and helps develop, test and train end users on SPM applications.
"Varicent brings to the market a unique perspective - looking at the solution holistically, not as Incentive Compensation Management (ICM) with bolted-on features," said Robert Blohm, director of business development, OpenSymmetry. "As we work with our clients to identify the best software to meet their specific needs, Varicent's differentiated approach and innovative technology stands out from other approaches to SPM."
Varicent SPM is a complete sales performance management solution for finance, sales, human resources and IT. Varicent SPM automates, manages and aligns enterprise-wide incentive compensation plans with strategic objectives. It includes territory management, quota planning and performance analytics to enhance sales performance and evaluate the effectiveness of incentive programs.
OpenSymmetry, with offices in Austin, Texas and London, England, is a leading consulting and integration firm that offers highly specialized services focused on delivering Sales Performance Management solutions to clients worldwide. OpenSymmetry's core competence lies in its ability to deliver functionality and flexibility to meet customers' business objectives. For more information on OpenSymmetry, please visit http://www.opensymmetry.com/index.shtml.