Bank of the West

Varicent's customers are maximizing their sales effectiveness, driving sales producitivity and realizing fast and significant ROI with Varicent's ICM and SPM solutions

Bank of the West

Based in San Francisco, $62 billion-asset Bank of the West offers a full range of business, corporate, personal, trust and international banking services and operates more than 700 branch locations and commercial banking offices in 19 Western and Midwestern states. In 2009, for the second consecutive year, Bank of the West was ranked the highest in customer satisfaction among retail banks in the West by J.D. Power and Associates. Bank of the West's holding company, BancWest Corporation, is a subsidiary of BNP Paribas, among the six strongest banks in the world, according to Standard & Poor's.

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